范文:Advertisements and Commercials

「要求」

　　广告已经渗透到社会各个角落，潜移默化地影响着人们的生活。学校英语电台的社会生活栏目约你围绕广告这个主题，写一篇广播稿。为此，编辑为你提供了三个主题句，要求你把它们分别作为每一段的开篇句。

　　Advertisements and commercials appear everywhere in modern society.

　　In order to attract more customers， advertisers will go to extremes.

　　Although advertisements and commercials enable you to make decisions quickly， sometimes they cause a lot of trouble.

　　「范文」

　　Advertisements and Commercials

　　Advertisements and commercials appear everywhere in modern society. Nowhere can you fail to see them. Driving on the highway， you see huge advertising signs by the roadside. When a truck passes by， you see advertisements on it.Newspapers and magazines set aside much room for advertisements. The radio waves reach for and wide， broadcasting commercials to people， while televisions make commercials vivid and visible.You might even think you are almost drowned in advertisements and commercials.

　　Learn how to give first-sate presentations so that the message you're trying to deliver is the same one the audience receives.

　　In order to attract more customers， advertisers will go to extremes. They do their utmost to appeal to people's five senses. Apart from the old trick of using images of beautiful girls，they also get movie stars and famous athletes in their commercials. They take pains to bring into full play the effect of light， sound， color， film and performance. The most noticeable thingis the terms of propaganda， extolling a certain commodity as ranking first among equals or being a winner of a prize or golden medal.

　　Give presentation that tell stories， not just provide data.

　　Although advertisements and commercials enable you to make decisions quickly， sometimes they cause a lot of trouble. For example， television programs are frequently interrupted by commercials ruin good movies and exciting television shows， which may make the audience's patience wear off and drive them crazy. Newspapers and magazines set aside valuables paces forads， which could otherwise be used for carrying more useful boastful and showy style of the propaganda which often makes people doubt whether the commodity is really good.

　　「评语」

　　该文围绕主题句分为三段。首段举出事实证实当代社会广告无处不在，有铺天盖地之势。第二段写商家为吸引顾客不择手段。末段写广告在日常生活中也可给人还来麻烦。三段内容紧紧围绕主题句，论据充分，语言生动，句式富于变化，行文流畅易懂。